As creative people we’re often labeled as messy but emotive—out-of-the-box but needing boundaries. I say, guilty as charged…
…and it’s the reason my interest was piqued by Scott Belsky’s new book, Making Ideas Happen. Belsky (http://www.scottbelsky.com/) conducted hundreds of interviews, and here’s the nugget of truth he found: Big ideas are only as good as the…
Archive for the ‘creativity’ Category
Making Ideas Happen
Thursday, September 9th, 2010Humble suggestions for “Avatar” redux
Thursday, September 2nd, 2010“So, have you seen Avatar yet?”
It was about 10 a.m. on a Thursday. I stood in the IT office, clutching my laptop, swearing that our email client wouldn’t let me attach Word documents to emails. (The problem, it would turn out, was that I had been saving my documents with the extension .com all morning….
Creatives Love Account Folks, Right?
Thursday, August 26th, 2010If you would have asked me that 13 years ago when I started as a copywriter in my first agency, I would have asked you how many beers you had at lunch.
Why? Because the idea was unthinkable. It was sacrilege. And it sure as hell didn’t fit the reality of that agency’s culture (or a…
Designers and Writers and Bears, Oh My!
Tuesday, June 22nd, 2010Well, maybe not bears. But for content creators on the web, designers and writers sometimes seem like two different animals.
“How many people can honestly say that content drives design?”
This was the question pointed at the audience during Karen McGrane’s (@karenmcgrane) and Jeff Eaton’s (@eaton) session at this year’s Web Content Conference in Chicago.
